You might be a startup, trying to make your place firm in the marketplace or you might be an established company that has a wide reach- there is no denying the fact that intellectual property is one of the most valuable assets you have. Yet, intellectual property doesn’t just mean patents on inventions. It also includes other things like your company name, its logo, its tagline, etc. It is through these that people recognize your company and engage with it. Therefore, it is essential that to secure them.
So how do you protect them? By getting a trademark registration done with the help of a Trademark Consultant. A Trademark is a legal protection that can help you keep your brand ID safe. No one else will be able to make use of your brand name, logo, tagline or design concept without your explicit permission. But how much do you know about trademarks? Here are some frequently asked questions regarding trademarks.
When should I file a trademark application?
For International Trademark Registration, a trademark application should be filed as soon as possible. This will make sure that you are protected right from the time you begin your commercial sales. The earlier you do it, the better. Approach a Trademark Agents at the earliest. They will guide you in everything, right from applying to the Trademark Registration Office till the time you get a successful trademark.
Will a trademark mean that no one else can use it?
The primary purpose of a trademark is to ensure that people don’t confuse it with something else. A consumer should be able to distinguish your product or service from others. Yet, keep in mind that trademarks are granted for a particular category only. That means that another company in an entirely different category can still use the same stuff to brand themselves. That is why NIKE Inc. owns the mark on a variety of shoes, sporting accessories and clothing while there exists a company with the same name that is involved in hydraulic lifting jacks. There is no way a consumer can mix these two up, hence this is not a trademark infringement.
What is the validity of a trademark?
Trademarks are valid for a period of ten years. After this stipulated time period, they can be renewed. For that you will have to consult a Trademark Advocate Note that there is no limit to the number of time that you make the renewals. This means that as long as you keep doing Trademark Registration Services, you can remain the owner of the trademark.
Now that you know some interesting trivia about trademarks, you can get yourself one. Do not delay because when it comes to protecting intellectual property, you must be vigilant. Get in touch with us at Soni & Soni for free now.